Caitlin Huxley

Caitlin Huxley is an expert campaign strategist, certified project manager, and history buff with a passion for empowering new candidates to overcome challenges and achieve success in their campaigns.

Before founding Huxley Strategies and developing the Campaign Managers Toolbox, Caitlin served as Data Director and Strategic Consultant for the Illinois State House Republican Organization and the Illinois Opportunity Project. Together, they successfully rebuilt party infrastructure, elected Republicans to the state legislature, and defeated a liberal tax amendment.

Today, Huxley Strategies trains, develops, and equips candidates and organizations with data-driven strategies to navigate the political landscape and achieve their goals. Over the past decade, Caitlin's clients have consistently outperformed the average, implementing forward-thinking policies and transforming their states.


Articles & Publications:

The Campaign Manager’s Summer Playbook | Campaigns & Elections
Summer is when campaigns start to heat up. Voters start paying attention around the Fourth of July, and it creates a momentum that pretty much continues until Election Day...

‘The Art of War’ Provides Timeless Wisdom for Modern Campaigns | Campaigns & Elections
Sun Tzu’s manual has shaped the strategic thinking of leaders for centuries, highlighting the blend of calculation and intuition required for achieving victory on the battlefield.

7 Ways to Improve Your Next Campaign Plan | Campaigns & Elections
A campaign plan is meant to be a living document, and the planning process is never truly over. Don’t shy away from changing details you’ve settled on if new information comes to light.

Is Your Voter Targeting Strategy Hurting Your Chances of Winning? | Campaigns & Elections
Voter strategy is not a one-size-fits-all solution. If you’re not tailoring your campaign plan to your exact circumstances, you’re losing efficiency, leaving voters on the table, and maybe handing your opponent the advantage they need to win.